Jul 7, 2014 | Advertising, Google Analytics, PPC, Search Engine Marketing, SEO, Urgent Care Marketing
This month, we are evaluating the percentage of website traffic that our urgent care clients are getting from mobile (smartphone or tablet) vs. non-mobile sources. We did this via a custom report that groups tablets and phones together, which we consider to be...
Nov 6, 2012 | Google Analytics, Marketing Strategy, Online Marketing
Web analytics are crucial to ensuring that your site is maximizing the return on your investment. Who is visiting your site? How are they finding it? Which pages are most effective? Which pages are driving customers away? Google Analytics is a powerful, cost-free tool...
Jul 20, 2010 | Google Analytics, Marketing Strategy, Online Marketing
Today, I’m beginning what will be an occasional series of blog posts related to tracking your website traffic. The most popular, powerful, and free tracking tool available is called Google Analytics (GA). By using this tool to analyze the traffic that comes to...
