by Ira Pasternack | Apr 20, 2018 | SEO, Website Development
Make Sure Your Medical Practice Website Uses SSL Before the July 2018 Deadline Google has announced that starting in July 2018, the Chrome browser (which is used by over half of all Internet users) will specifically and prominently warn users if a website is insecure....
by Ira Pasternack | Mar 13, 2018 | Accessibility, Website Development
Website accessibility is an issue that has both legal and practical implications for your practice. As a legal issue, all medical practices have responsibilities related to the ADA (Americans with Disabilities Act). Also, any practice that accepts Medicare or Medicaid...
by Ira Pasternack | Nov 25, 2017 | Website Development
You should be well aware that your office needs to be accessible to people with disabilities, as determined by the Americans with Disability Act (ADA). What most people do not realize is that the ADA also covers virtual extensions of your business, such as your...
by Ira Pasternack | Mar 22, 2015 | Website Development
As was first reported in January by Search Engine Land, and has more recently been covered by mainstream publications such as Forbes, Google will be using Mobile-Friendliness as an important ranking factor. The official start-date for this change is April 21st of this...
by Ira Pasternack | Oct 13, 2012 | Search Engine Marketing, Website Development
Your homepage is your online welcome center, and as such it is often the first opportunity for your practice to make an impact on prospective clients. But beyond merely creating an impression, your homepage must accomplish a number of goals within a finite amount of...
by Ira Pasternack | Oct 1, 2012 | Website Development
Your medical practice website should be considered to be one of the key elements of your overall marketing strategy. Once you have determined that strategy, you will want to construct your website in a way that will help you carry it out. As part of this process,...
